Unibet Affiliate Program Review

Unibet Affiliates Unibet are one of the biggest gambling operators in the business today. Submit a complaint Terms Monitored Join Program

Earnings & Commisions

Revenue Share 20-30%


Maria CasinoUnibet Casino

Associated Programs

Bingo.com AffiliatesiGame AffiliatesStan James Affiliates

Complaint History

There are no complaints registered at this time.

Earning Information

Net Revenue Revenue Share %
€0-€10000 20%
€10001-€30000 25%
€30001+ 30%

If you refer 20 or more players in a month your revenue share will be increased by 5%.

Revenue Calculation Formula

Net Revenue = the monthly Gross Revenue less costs, which includes but is not limited to: taxes, betting duties, third party commissions/fees for providing games and game software etc, financial transaction fees, bonuses, “loyalty rewards”, rakeback, cashbacks and charge backs

CPA – Available on request.

Negative Carry Over – Yes. Negative balances will be carried forward and offset against future revenue.

Minimum Payment – €100.

Payment Date – Not defined.

Payment Methods – Bank transfer, NETELLER, Skrill (formerly Moneybookers).

Sub Affiliate Commission – 5%.

Terms and Conditions

Minimum Activity Quota – Yes, see below:

“6.6 Unibet reserves the right to terminate the Agreement if the Affiliate does not generate any clicks on the Unibet Content for three consecutive months.”

Having discussed this issue at length with Unibet, we have agreed that the above term does not represent a genuine Minimum Activity Quota. Unlike requiring new players, clicks can be generated by the affiliate themselves so simply by remembering to click through on your own links once every 3 months you can prevent this term from being enforced.

High Roller Policy – No.

How long does player revenue last? – Revenue for referred players is paid for the lifetime of the player’s activity.

Affiliates should be aware of the following terms:

These Terms and Conditions shall be considered no longer applicable if Unibet has to re-enter a market with a different platform / URL extension, and cannot migrate its existing database of customers.”

Are earnings from different products bundled – Yes.

Are earnings from different brands bundled – Yes.

Tracking Cookies Duration – 45 days.

Tracking Cookies Overwritten – Last click gets credit.

General Information

Verticals – Bingo, Casino, Live Casino, Poker, Sportsbook

Contact Details

Email – affiliates@unibet.com

Country Restrictions for Players – Netherlands, United States of America

Country Restrictions for Affiliates – None

Languages Available for players – Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hungarian, Italian, Lithuanian, Norwegian, Polish, Portuguese, Romanian, Russian, Swedish


United Kingdom Gambling Commission

Software providers used – IGT, Microgaming, Net Entertainment, PlayNGo, NYXGaming

Program Reputation

Player Issues – The Unibet Affiliates properties are uncooperative with dispute mediators regarding player complaints.

For references see – http://thepogg.com/appendix-casino-reviews/#Unibet_Group.

Affiliate Issues – Unibet Affiliates have been Rogued at Affiliate Guard Dog for retroactive enforcement of new affiliate terms and conditions on old affiliates.

For references see – http://thepogg.com/appendix-casino-reviews/#Unibet_Group.


Unibet are a huge operation and the reality is that they do not generate many player complaints. Their refusal to discuss the issues that do come up is enough that we’re not happy to work with them, but we would understand other affiliates that feel this is a less significant issue.

However if you are considering working with Unibet their terms are something you should be aware of before you do. A short summary of the issue terms is found below:

• Negative Carryover policies – if your players have a win large enough to create a significant negative balance for you, this creates a situation where you no longer have any incentive to carry on marketing the program’s brands. This leads to a short-term mind set to working relationship between the affiliate and the program.

• Terms allowing the operator to reduce commission paid or terminate your account if no clicks are generated within a 3 month period. This is a very mild form of Minimum Activity Quota which affiliates can get round by generating the clicks themselves, but nonetheless something to be aware of.

• A term allowing for the complete detagging of all players if Unibet “re-enters” a market on a different URL or platform. This is another term that’s unlikely to ever be problematic, but could represent a threat to affiliate revenue with the quickly changing political climate within the online market.

Overall the above terms aren’t the worst we’ve seen. The term dealing with re-entering a market is likely just the group covering all eventualities. The term allowing the reduction or termination of your account could likely only be enforced if you stopped working with Unibet Affiliates altogether and even then you can generate the required click yourself if you have referred enough players to make this worth your while. Finally negative carryover policies are always a bad thing for the affiliate, but not so significantly negative that we find them to be a fundamental threat to the affiliate’s ability to earn.

Overall while we wouldn’t discourage your from working with Unibet Affiliates, it may be worth looking for an affiliate program without Negative Carryover.

This program is not recommended but listed in our needs work category

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